OVERVIEW
I pitched an idea to bring an artist's work to life through movement, expanding beyond her usual creative processes type of content for reels and videos. This project, titled "Inspiriting," aimed to animate her artwork with eye-catching motion graphics to attract more traffic to her platform. It also served as a valuable learning opportunity for me, allowing me to continue developing my skills in Blender, a 3D modelling software.
The primary goal of this project was to create engaging and dynamic motion graphics to breathe life into the artist's work, increasing its visibility and appeal to a broader audience.
I conducted thorough ideation and research into the artist's background, delving into the story behind her work and understanding what it represents to her target demographic. Using Blender, I recreated her work, experimenting with new perspectives through the strategic use of texturing, lighting, and shaders. Additionally, I developed concepts to animate her static artwork, bringing it to life in a way that aligned with her vision and resonated with her audience.
One of the main challenges I encountered was my limited knowledge of Blender, as I was still in the process of learning the software. To address this, I approached the project as a learning experience, gradually improving my skills by experimenting with different techniques in 3D motion graphics. I also sought out tutorials and resources to help guide my progress, which allowed me to overcome obstacles and keep the project on track.
This project significantly expanded my knowledge of 3D design and motion graphics, particularly in the areas of texturing, lighting, and rendering. I gained a deeper understanding of how to curate a 3D setting and animate it in Blender, laying the groundwork for future projects in 3D motion. Additionally, the project successfully enhanced the artist’s platform by creating dynamic content that drew more attention to her work.
Artizblue (IG)